Hard Skills
IntermediateVisual Communication LiteracyThe ability to understand and articulate design principles, layout, typography, and color theory to potential clients.
IntermediateCRM ManagementProficiency in using customer relationship management software to track leads, manage the sales pipeline, and document interactions.
IntermediatePrint Production SpecificationsTechnical knowledge of CMYK, file formats, bleed, and material substrates required for high-quality graphic output.
Soft Skills
AdvancedSales NegotiationThe skill of reaching mutually beneficial agreements on pricing, project scope, and delivery timelines with wholesale clients.
AdvancedAccount ManagementThe process of maintaining and growing long-term relationships with key accounts to ensure customer satisfaction and repeat business.