Hard Skills
IntermediateContent Management Systems (CMS)Proficiency in using digital platforms such as WordPress, Drupal, or Adobe Experience Manager to create, edit, and publish web content.
AdvancedSearch Engine Optimization (SEO)The practice of optimizing web content and metadata to increase organic search engine visibility and ranking.
ExpertCopyediting and ProofreadingThe process of reviewing and correcting written material to ensure accuracy, clarity, and adherence to style guides.
BasicHTML/CSS BasicsFundamental knowledge of web markup and styling languages to make manual adjustments to layout and formatting.
IntermediateWeb AnalyticsThe measurement and analysis of web data using tools like Google Analytics to understand user behavior and content effectiveness.
IntermediateDigital Asset ManagementOrganizing and managing digital media such as images, videos, and graphics to ensure they are optimized for web use.