Hard Skills
AdvancedLayout Software ProficiencyExpert knowledge and application of desktop publishing tools such as Adobe InDesign, QuarkXPress, and Microsoft Publisher to create complex print and digital layouts.
IntermediateTypography and Font ManagementThe skill of selecting and arranging typefaces, adjusting kerning, leading, and tracking to ensure readability and aesthetic balance.
AdvancedPre-press ProductionPreparing digital files for commercial printing, including color separation, bleed management, trapping, and high-resolution PDF generation.
IntermediateDigital Image ManipulationThe process of editing, retouching, and optimizing photographs and illustrations using software like Adobe Photoshop.
IntermediateDocument Accessibility ComplianceEnsuring that digital publications are optimized for accessibility, including the use of alt-text and proper tag structures for screen readers.