Hard Skills
ExpertStrategic Marketing PlanningThe process of identifying market opportunities and developing tactics to achieve organizational objectives.
AdvancedCrisis CommunicationManaging the information flow and public perception during a negative event or emergency.
AdvancedSales ForecastingEstimating future sales performance based on historical data and market trends.
Soft Skills
AdvancedStakeholder ManagementBuilding and maintaining relationships with internal and external parties who influence business outcomes.
IntermediatePerformance ManagementTracking and evaluating team output against set KPIs to ensure goals are met.