Hard Skills
AdvancedProduct Roadmap DevelopmentThe process of creating a visual summary that maps out the vision and direction of the product offering over time.
IntermediateMarket Research and SegmentationGathering and analyzing information about consumers, competitors, and the effectiveness of marketing programs.
AdvancedGo-to-Market (GTM) StrategyA detailed plan that outlines how a company will launch a new product to a specific audience to achieve competitive advantage.
IntermediateData AnalyticsInspecting, cleansing, and modeling data with the goal of discovering useful information to support decision-making.
IntermediateCustomer DiscoveryThe process of interviewing and observing potential customers to understand their needs and pain points.