Hard Skills
IntermediateRecruitment for Marketing RolesThe process of identifying, attracting, and selecting candidates with specific skills in advertising, digital media, and public relations.
AdvancedPerformance Management for Creative TeamsSetting measurable KPIs for marketing staff, such as campaign ROI or lead generation targets, and providing regular feedback.
AdvancedWorkforce Budgeting and PlanningAllocating financial resources for personnel, freelancers, and agency partners to optimize marketing output.