Hard Skills
ExpertContent Strategy DevelopmentThe process of planning, designing, and managing content across various platforms to meet business goals and user needs.
AdvancedCopy EditingReviewing and correcting written material to improve accuracy, readability, and fitness for purpose, ensuring free of error.
ExpertDevelopmental EditingThe process of working with authors to structure a manuscript, focusing on the big-picture elements like logic, flow, and voice.
IntermediateSearch Engine Optimization (SEO)The practice of optimizing editorial content to increase visibility and ranking on search engine results pages.
ExpertStyle Guide Creation and GovernanceDeveloping and enforcing a consistent set of standards for writing and design to be used across all corporate communications.
IntermediateProject ManagementThe application of processes, methods, and skills to achieve editorial project objectives within specific timeframes.