Hard Skills
AdvancedAdobe Creative SuiteProficiency in using industry-standard software such as Photoshop, Illustrator, and InDesign for visual creation and image manipulation.
IntermediateVisual BrandingThe ability to develop and implement a consistent visual identity including logos, color schemes, and typography across various platforms.
AdvancedDigital IllustrationThe creation of original vector or raster artwork using digital tools and tablets to support storytelling and advertising.
IntermediateTypographyKnowledge of font selection, kerning, tracking, and line spacing to optimize readability and aesthetic appeal in design layouts.
IntermediateUI/UX Design PrinciplesUnderstanding user interface and user experience concepts to create visually appealing and functional digital products.