Hard Skills
AdvancedMarine Product KnowledgeDeep understanding of various boat types, hull designs, outboard and inboard engines, and specialized marine electronics.
SpecialistSea Trial ProficiencyThe technical ability to safely operate marine vessels for the purpose of demonstrating performance and handling to prospective buyers.
IntermediateRetail Visual MerchandisingStrategically arranging boats and accessories in the showroom to maximize aesthetic appeal and facilitate customer flow.
IntermediateMaritime Regulatory ComplianceKnowledge of regional boating laws, safety equipment requirements, and vessel registration procedures.
IntermediateCustomer Relationship Management (CRM) LiteracyProficiency in using software to track long-lead sales cycles typical of the marine industry, managing follow-ups and lead nurturing.