ADVERTISING AGENCY BROKER Sales and account representatives - wholesale trade (non-technical)

Hard Skills

AdvancedMedia Planning and BuyingThe strategic selection and purchasing of advertising inventory across various channels to reach a target audience efficiently.

IntermediateMarket Trend AnalysisResearching and interpreting shifts in consumer behavior and industry patterns to advise clients on advertising strategies.

AdvancedContract NegotiationThe ability to discuss and formalize terms, pricing, and deliverables between the agency, clients, and media vendors.

IntermediateCRM ManagementProficiency in using Customer Relationship Management software to track interactions, leads, and sales pipelines.

Soft Skills

ExpertConsultative SellingA sales technique focused on building relationships and providing solutions to specific client business problems.

ExpertRelationship ManagementThe ongoing process of engaging with clients to maintain satisfaction and identify opportunities for upselling or renewal.

Mobility Path: High Affinity Match (>60%)

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No matches found at the 60% threshold.